What is Metal Business Card Printing and Why Do We Use Them?

09 Apr.,2024

 

There’s no digital substitute for in-person events. Business cards offer a tried and tested way of exchanging information during any networking event. They simply can’t be replaced by using social networks alone to connect with prospects and customers.

Most business cards are made from paper and, since they’re so common, they’re less likely to make a strong impression. Metal business cards, on the other hand, help to make a lasting impression in an age of constant distraction and digital dominance.

Here are five reasons why you should consider making the upgrade:

#1. Stand out from the crowd

Paper and plastic are everywhere when it comes to physical branding. As such, they’re easily forgettable. Moreover, 39% of people get an instant bad impression when companies provide a cheap-looking business card. By contrast, metal business cards exude an aura of exclusivity and luxury, helping you stand out from the crowd with a unique approach that people won’t soon forget.

Just like paper and plastic, metal cards are highly customizable. You can choose from more affordable options like stainless steel and copper or even precious metals like gold and silver.  You can customize shapes, colors, and finishes too. The only limit is your imagination!

#2. No one throws them away

Let’s face it – most business cards get thrown away or forgotten about. Naturally, the last thing you want is for your business cards to end up in the trash. If that happens, you might as well stick to writing down an email address.

We might live in a throwaway society, but no one is likely to dispose of a metal business card. They’re also heavy enough that people will be more likely to remember them, and valuable enough that they’re more likely to keep them safe.

#3. They’re far more durable

Paper business cards crumple and tear just like anything else made of paper. Most of the time, they end up being scrunched up in someone’s wallet until they get thrown away. Plastic might last longer, but it also comes with other drawbacks of its own.

Metal cards practically last forever. They can’t fade or tear like paper and plastic, and they’re impervious to damage in normal use. This also has a psychological impact by communicating the impression that your brand is also a serious operation that intends to stand the test of time.

#4. Do your bit for the planet

While responsibly harvested paper has a very low impact on the environment, the fact most paper business cards just get thrown away makes them quite unsustainable. Plastic is worse still, even if it does end up being recycled.

Metal cards don’t just bring class and exclusivity – they’re also better for the environment. The stainless steel industry, for example, is extremely environmentally friendly. Using metal cards yourself can also help communicate your commitment to the planet.

#5. Fuel the conversation

Business cards are rarely a conversation starter, which is mostly because they don’t give much of an impression. At least that’s the case with paper and plastic, which almost everyone else is using. Fortunately, it doesn’t have to be that way.

Metal cards show you’re prepared for introducing yourself to new clients and suppliers. The exclusivity they communicate is an instant conversation starter too; a convenient and stress-free way to elicit a reaction. People will feel instantly valued upon receiving a metal business or membership card. After all, they’re not usually something you just give out to anyone.

Metal business cards create an aura of exclusivity that encourages conversation and makes prospective clients feel valued. They’re also highly durable, better for the environment, and almost no one is ever going to throw them away.

Pure Metal Cards provides the finest quality metal business and membership cards to bring your branding to a new level of exclusivity. Contact us today to find out more.

Advantages of Metal Business Cards Over Paper – SilkCards

Paper is the most common choice for business cards since they’re light and thin enough to slide into your pocket and can even be useful for a quick handwritten note. However, if you want to stand out from the competition and give potential partners and customers something unforgettable, you should consider metal business cards. If you think that metal is too bulky or heavy to make good business cards, you should reconsider. Keep reading to learn about the advantages of metal business cards over paper.

Unique First Impression

As mentioned above, metal business cards make a unique first impression that potential partners and customers won’t soon forget. While most people kindly accept business cards and then tuck them away, possibly never being seen again, metal business cards will immediately catch the eye. They’ll have questions about the unique material choice, and you’ll be able to lead that conversation into a discussion about your business. Even after the conversation is over, you’ll stay in their mind as the person with the cool metal card.

Great Durability

Another benefit of metal business cards is how well they hold up. It’s common sense that metal is more durable than paper, and that common sense applies to business cards as well. While paper ones can be bent and torn, and the ink on them can bleed if it gets wet, metal has no such problems. Your metal cards will outlast almost everything else in your wallet, and you’ll never risk losing them since they’re such a unique material. The people you give them to won’t want to lose them either.

Improved Business Image

Paper business cards give all the necessary business information, but they don’t do anything else for your business. Metal business cards convey essential information and create an improved business image that sets you apart from the competition. So long as your design is on point, recipients will know your business is bold, unique, and committed to high quality with these cards that work just as hard as you do. This high-quality image will help people trust you and your business more than your paper competition.

A unique first impression, great durability, and improved business image are just three advantages of metal business cards over paper. If you want to order metal business cards, Silk Cards is happy to provide you with high-quality metal and laser cut or laser engraving options for your cards. Your business will stand out with these unique cards, and we are proud to be part of that process. To find out more about any of our cards and to place an order, reach out to us today!

What is Metal Business Card Printing and Why Do We Use Them?

Advantages of Metal Business Cards Over Paper – SilkCards